Friday 4 October 2013

The Official Nintendo Magazine


The Official Nintendo magazine is normally targeted at a young audience normally between the ages of  13 to 30. As this magazine is about gaming, the audience would be mainly built up on males. But however, some females do buy this magazine. The Nintendo Magazine has a very niche audience. This is because it is very specific and the people who would buy this magazine would buy it as they know a lot or are interested in Nintendo. For example, Mario is a very, very iconic character and has practically became the face of Nintendo but, people who may recognise him might not know a lot or not even anything about him so they are less likely to buy this magazine. 

The 'Rule of Thirds' has been used very effectively on this cover. Mario's face is in the middle horizontal third, the masthead is at the top, etc. The cover-lines on this cover target the audience very well. They tells what is within the magazine and they relate to the magazine's theme, games. The cover lines feature game titles for upcoming games such as, Mario Kart 8 and Legend of Zelda: A Link Between Worlds. These attract the audience, some people might want to buy it because they are a big Zelda fan and are interested in the latest Legend of Zelda game that is due to release for the 3DS. The main cover-line stands out the most due it being in bold and that it's background is in yellow. It catches the audience's eye. E3 is mentioned in the main cover-line. It is every gamer's dream to go to E3 and the fact that its information is from E3, people would be eager to know what is said. The cover-lines are in black and red which stands out from the white and makes them more noticeable for the eye. 

The representation that is being used on the front cover is hard for me to tell in a way. This is because it doesn't have a real person on the front, instead its a game character. But however, there is still representation on this front cover. The game character, Mario, is shown in an 'epic' pose with a fireball in his hand. This gives a feeling of 'awesomeness' when we look at it. The cover seems to be represented to be aimed at people in the working or under classes. But I could be wrong. Due to the fact that its layout is very professional looking as its laid out neatly and not over crowded, it could also be aimed at the middle class. Magazines with a specific theme, like games or cars, don't normally have much representation that is easy to see when looking at its cover.

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